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Strategic Media, Creator Acquisition
& Growth Partnership
Presented to Linkme by The Hype Magazine
Prepared by: Jonathan Henderson
Beyond traditional advertising.
The Hype Magazine proposes a strategic collaboration with Linkme designed to connect Linkme with creators, artists, entrepreneurs, influencers, and emerging talent through The Hype Magazine's media and creator ecosystem.
The objective is to combine Linkme's creator technology with The Hype Magazine's media reach, cultural influence, creator relationships, content capabilities, and industry network to drive measurable awareness, creator acquisition, platform adoption, and long-term engagement.
Today's creators need more than visibility.
They need tools that help them organize their digital presence, connect directly with their audiences, build communities, capture leads, and monetize their influence. The Hype Magazine already engages the creators, artists, entrepreneurs, and culture-driven businesses Linkme is built to serve.
Together, Linkme and The Hype Magazine can create an ongoing pathway:
The Hype introduces the creator.
Linkme provides the technology.
Together, we help creators build stronger digital businesses.
Six primary areas of focus.
An initial 90-day strategic partnership designed to test, measure, and scale the relationship.
Creator Acquisition
The Hype Magazine will introduce Linkme to creators throughout its media and industry ecosystem. A dedicated Linkme × The Hype campaign can provide creators with a clear pathway to discover and join the platform.
- Dedicated Linkme × The Hype tracking link
- Creator recruitment campaigns
- Direct creator introductions
- Calls for creators across The Hype's platforms
- Artist and entrepreneur outreach
- Social media promotion
- Editorial integration
- Creator onboarding opportunities
The goal is not simply generating clicks. The objective is generating qualified creators who establish and actively use Linkme profiles.
Editorial & Content Integration
The Hype Magazine will develop relevant creator-business content that naturally introduces Linkme's tools and platform.
- Beyond the Link in Bio: Building a Creator Business
- How Creators Can Turn Their Audience Into Opportunity
- Why Independent Artists Need to Own Their Audience
- Building Your Digital Headquarters as a Creator
- From Followers to Customers: The Business of the Creator Economy
- Creator Tools Changing How Independent Talent Builds Online
Content can be distributed through The Hype Magazine's digital ecosystem and supported through social promotion. This allows Linkme to participate in meaningful conversations surrounding creator ownership, entrepreneurship, monetization, and digital growth.
The Hype Creator Business Series — Powered by Linkme
The Hype Magazine proposes developing a co-branded educational content series focused on helping creators understand the business behind their audience.
- Building a creator brand
- Audience ownership
- Creator monetization
- Lead generation
- Digital products
- Social media strategy
- Building direct relationships with followers
- Turning content into revenue
- Creator entrepreneurship
- Creating multiple revenue streams
Linkme becomes the technology supporting the conversation while The Hype provides the creators, storytelling, education, and distribution.
Creator Onboarding
The Hype Magazine can identify creators, artists, entrepreneurs, and emerging talent throughout its network who may benefit from the Linkme platform.
THE HYPE CREATOR NETWORK × LINKME — Selected creators would be introduced to Linkme and encouraged to build or optimize their Linkme presence. The initiative creates an ongoing creator acquisition pipeline rather than limiting the relationship to a one-time promotional campaign.
Creator Success Stories
The partnership can identify selected creators and document their Linkme journey. Potential case studies could follow creators across a 30-, 60-, or 90-day period.
- Profile activity
- Audience engagement
- Link clicks
- Leads generated
- Products or services promoted
- Platform adoption
- Creator growth
- Monetization activity
Successful creators could become part of a recurring HYPE × LINKME CREATOR SPOTLIGHT. These stories provide valuable content for The Hype while giving Linkme authentic creator case studies and testimonials.
Hype Creators Camp 2027
The Hype Magazine also sees an opportunity to integrate Linkme into Hype Creators Camp 2027, our creator development platform connecting emerging creators with education, content production, industry professionals, brands, media, and real-world opportunities. Rather than approaching Linkme solely as an event sponsor, we propose exploring an interactive creator activation.
The Linkme Creator Lab
A dedicated experience designed to help participating creators strengthen their digital presence using Linkme. Potential activations may include:
This creates an opportunity for Linkme to engage creators directly while they are actively developing their brands and businesses. Linkme becomes part of the creator-development experience rather than simply receiving logo placement.
The Hype Magazine can support the partnership through its broader media ecosystem.
All campaigns should direct users toward trackable Linkme destinations so performance can be measured.
More than media impressions.
Media
An established media platform with more than two decades of experience covering entertainment, music, culture, entrepreneurship, and emerging talent.
Audience
Access to a broad digital audience across The Hype Magazine's publishing and social ecosystem.
Creator Network
Relationships with artists, creators, entrepreneurs, influencers, publicists, managers, executives, and emerging talent.
Content
Editorial, interviews, short-form content, educational storytelling, creator spotlights, and branded content capabilities.
Cultural Connection
The ability to introduce technology to creators through trusted conversations centered around their careers, businesses, and opportunities.
Experiences
Access to creator-focused initiatives such as Hype Creators Camp and future Hype Magazine activations.
Resources to maximize the partnership.
The final structure would be developed collaboratively between both organizations.
A hybrid partnership model.
The Hype Magazine recommends developing a hybrid partnership model combining:
Strategic Partnership
Support for media, content development, creator outreach, education, campaign management, and distribution.
Performance Partnership
Performance incentives tied to agreed creator acquisition and conversion metrics.
Creator Activation
Co-branded creator programs designed to drive direct platform adoption.
Event Activation
Separate opportunities for Linkme to participate in Hype Creators Camp and additional Hype experiences.
This structure allows both organizations to benefit from immediate visibility while creating long-term revenue and creator acquisition opportunities.
Built around measurable outcomes.
Potential KPIs include:
Creator Sign-Ups
Number of creators joining Linkme through The Hype.
Activated Profiles
Number of referred creators who complete and actively use their profiles.
Paid Conversions
Number of Hype-generated users converting into paid Linkme customers.
Content Engagement
Views, clicks, shares, saves, and engagement generated through partnership content.
Traffic
Trackable traffic delivered from The Hype ecosystem to Linkme.
Creator Participation
Number of creators participating in Linkme campaigns, education, challenges, and activations.
Revenue Generated
Revenue attributable to creators acquired through The Hype partnership.
Launch. Activate. Measure & Scale.
Days 1–30
Phase 1 — Launch
Establish tracking, develop campaign messaging, introduce the partnership, begin creator recruitment, and launch initial editorial and social content.
Days 31–60
Phase 2 — Activate
Expand creator onboarding, launch educational content, introduce creator spotlights, and increase campaign distribution throughout The Hype ecosystem.
Days 61–90
Phase 3 — Measure & Scale
Evaluate creator acquisition, conversions, engagement, and revenue performance. Identify the strongest-performing components and develop the next phase of the partnership.
Not a temporary advertising campaign.
The opportunity is to build an ongoing ecosystem connecting:
Linkme Technology
The Hype Media + Culture + Creators + Experiences
As the partnership grows, opportunities may expand into creator programs, artist initiatives, branded content, educational programming, creator challenges, live experiences, Hype Creators Camp activations, exclusive creator offers, and additional collaborative initiatives.
The Hype Magazine can provide Linkme with something beyond media impressions:
Access.
And most importantly, an opportunity to turn that access into measurable platform adoption.
Linkme provides the platform.
The Hype brings the people.
Together, we build the opportunity.
What's included, and what requires outside partners.
The Hype Magazine can support LinkMe with media, content, advertising, and event opportunities that complement your internal team. To keep the scope clear, this proposal separates services The Hype Magazine can provide directly from opportunities that would require outside talent, platforms, or media partners.
Scoped and delivered through our media and promotional channels.
The following services can be scoped and delivered through The Hype Magazine's media and promotional channels:
Sponsored editorial content
Develop and publish an approved sponsored article or brand feature introducing LinkMe and its value to creators, talent, and businesses.
Digital advertising
Provide advertising placements through The Hype Magazine's available digital inventory, subject to placement, schedule, and rate confirmation.
Campaign content
Create promotional content for The Hype Magazine's channels, with messaging and calls to action approved by LinkMe.
Event activation opportunities
Discuss LinkMe's participation in select Hype Magazine events or activations. Each event, placement, and sponsorship package would be confirmed separately.
Brand and business introductions
Make relevant introductions within The Hype Magazine's network when there is a clear fit. Introductions do not guarantee a deal or a specific business result.
Campaign coordination
Coordinate approved Hype Magazine deliverables with LinkMe's internal marketing team, including timelines, content approvals, and tracking links supplied or approved by LinkMe.
The final campaign plan would identify the specific deliverables, publication dates, channels, fees, approval process, and reporting available for each activity.
Explored separately, subject to availability and written confirmation.
The following opportunities are not included as guaranteed services or placements in The Hype Magazine's media kit. They may be explored separately, subject to availability, written confirmation, talent or vendor approval, and additional costs:
Celebrity endorsements or appearances
The Hype Magazine may explore introductions to or booking opportunities with specific talent. Talent participation, fees, usage rights, timing, and deliverables must be confirmed directly for each opportunity.
Streamer or creator campaigns
A campaign involving a named streamer, creator, or network would require that party's availability and approval, plus a separate scope and budget.
Paid media and ad spend
Advertising on platforms outside The Hype Magazine's owned inventory would require separate platform access, budget approval, and campaign terms. Ad codes, paid amplification, and revenue sharing would be addressed in writing before launch.
Television, film, and third-party publication placements
Any placement involving ESPN, Fox News, ABC News, Netflix, Tubi, Amazon Prime Video, or another outside outlet would require direct confirmation from the relevant rights holder, publisher, producer, or media buyer. No placement is guaranteed unless confirmed in a separate written agreement.
Syndication and outside press distribution
Any third-party distribution network, publication, or syndication service would be identified and priced separately before LinkMe commits.
The Hype Magazine will not represent an outside placement, endorsement, appearance, or distribution opportunity as confirmed until the relevant party has approved it in writing.
Reciprocal introductions, documented per opportunity.
We are open to discussing reciprocal introductions between LinkMe and The Hype Magazine. Any referral fee or revenue share should be documented for the specific opportunity before work begins, including:
We recommend handling each opportunity through a written addendum rather than applying an open-ended or lifetime revenue share to future business.
A one-month pilot with a working budget of up to $5,000.
Subject to approval of a final statement of work. A possible structure:
Hype Magazine Services
Up to $3,000
For agreed The Hype Magazine services, with deliverables and timing defined in the statement of work.
Reserved for Third-Party
Up to $2,000
Reserved for separately approved paid media, outside talent, creator activations, or other third-party costs. These funds would only be spent after LinkMe approves the specific vendor, placement, and budget.
If no outside opportunity is approved, the reserved amount would remain unspent unless both parties agree in writing to reallocate it.
At the end of the pilot, both teams can review completed deliverables and available campaign results, then decide whether to continue or adjust the scope. If this structure aligns with LinkMe's goals, we can prepare a statement of work with the selected services, schedule, pricing, and approval terms.
Let's finalize the partnership.
The Hype Magazine proposes an initial strategy meeting between both teams to finalize: partnership structure, 90-day deliverables, creator incentives, tracking and attribution, performance compensation, content collaboration, and potential Hype Creators Camp 2027 integration. Upon agreement, both teams can establish the launch timeline and begin development of the Linkme × The Hype 90-Day Pilot Partnership.
Presented to
Sagi Yishay
Chief Client Officer, Linkme
×The Hype Magazine × Linkme — Strategic Media, Creator Acquisition & Growth Partnership. Confidential proposal prepared for Linkme.
Your Decision